Instagram leads ·
Instagram's DM rules for coaches, in plain English
One automated reply per comment, a 24-hour window, and what a person can do that a bot can't. The rules behind every comment-to-DM tool, with links to Meta's docs.
Blog & Insights
Tactics, blueprints, and guides on turning Instagram comments into qualified coaching clients.
Fitness coaches ·
Lead magnets for online fitness coaches that turn into conversations
A 40-page ebook gets downloaded and forgotten. On Instagram, the best freebies are small, useful today, and lead straight into a DM conversation. Ideas and DM scripts for fitness coaches.
Life and mindset coaches ·
Lead magnets for life and mindset coaches that start a conversation
A freebie that gets downloaded and forgotten builds a list. One that leads into a DM conversation builds a client list. Ideas and DM scripts for life, mindset and confidence coaches.
Instagram leads ·
One question that tells you which DM leads are ready to buy
Most people who comment your keyword want the freebie, and a few want coaching. One short question in the first DM tells you which is which, without sounding like a bot.
Instagram leads ·
They commented "PLAN". Now what?
The freebie DM is where most coaches stop, and it's where the conversation should start. What to send in the first message, who to reply to, and how to follow up without being pushy.
Instagram leads ·
Which Reel brought that client? A simple way to find out
Views and comments don't tell you which Reels bring coaching clients. Here's a one-keyword-per-Reel method any solo coach can run with a spreadsheet.